For more than 70 years, 1001 have been looking after the nation’s carpets. Although much has changed since their launch in the 1940s, they’re still the go-to experts with the most comprehensive carpet cleaning range. 1001 falls under the WD-40 umbrella, acquiring them in 2004 but remains a separate brand.

The Brief

The client wanted a light hearted lifestyle focused commercial without mentioning other products, while mentioning the features and benefits of their carpet cleaner.