Advanced TV Advertising & Commercial Production

We help ambitious brands reach targeted audiences through premium TV advertising across broadcast television, ITVX, Sky AdSmart, Channel 4 Streaming and other advanced TV platforms.

Universal Television & Media helps brands plan, produce and deliver effective television advertising campaigns across the UK’s leading broadcast and streaming platforms. From TV commercial production to targeted media buying, we combine creative production, broadcaster relationships and advanced audience targeting to help businesses access the power of television advertising.

Targeted TV Advertising Across Broadcast & Streaming

Television advertising is no longer limited to broad national campaigns. Through platforms such as ITVX, Sky AdSmart and Channel 4 Streaming, brands can now reach carefully selected audiences based on location, demographics, interests, household profiles, shopping behaviour and viewing habits.

This means your campaign can benefit from the trust, scale and impact of television, while also using the precision and measurement normally associated with digital advertising.

“Advanced TV Advertising Made Accessible”

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Services

Video Production

From TV commercials and brand films to product videos, corporate content and online campaigns, we create high-quality video content tailored to your audience, objectives and budget.

Our team can support every stage of production, from creative concepts and scripting through to filming, editing, animation, Clearcast approval and final delivery across TV, streaming and digital platforms.

TV Advertising

We help brands plan and deliver effective TV advertising campaigns across live linear TV, broadcaster streaming platforms and targeted addressable TV environments.

Whether your objective is brand awareness, direct response, website traffic or retail support, we can create a tailored media strategy across the most relevant channels, audiences and budgets.

From campaign planning and broadcaster negotiations through to media buying, scheduling and performance analysis, we help make television advertising more accessible, targeted and measurable.

On-Demand TV Advertising

With advanced platforms such as ITVX, Sky AdSmart and Channel 4 Streaming, we deliver highly targeted TV advertising campaigns across connected TVs, smart TVs and digital devices.

Modern on-demand TV advertising combines the premium impact of television with advanced audience targeting, measurable campaign performance and detailed viewer insights.