About BeLuxe Properties

BeLuxe Properties is a boutique luxury real estate agency specialising in high-end residential real estate across the Costa del Sol in Andalusia, Spain. Founded by Holli Chamberlain and Ryan Finch, the agency works with international buyers, sellers, and investors looking for premium properties in Spain’s most exclusive coastal enclaves.

The Brief

The brief was to create a luxury 30-second TV advert for BeLuxe Properties, a boutique real estate agency based in the Costa del Sol specialising in high-end resale and development properties. The campaign needed to build brand awareness, drive website traffic and generate leads by showcasing BeLuxe as a premium, service-led agency for buyers seeking exceptional homes in Marbella, whether as a dream residence, holiday home or investment opportunity. With a target audience of high-net-worth viewers, investors, families and business owners, the advert was designed to feel luxurious, classy and aspirational, using property, golf and Costa del Sol lifestyle visuals to position BeLuxe as a trusted route into the Marbella luxury property market.

The Result

The campaign period showed a positive uplift in website activity, audience discovery and engagement quality for BeLuxe Properties. Active users and new users both increased versus the comparison period, while average engagement time more than doubled, suggesting that visitors were spending longer with the brand once they reached the website. The wider acquisition picture was also encouraging, with total users, returning users, event count and key events all improving during the campaign window. Organic and paid traffic were the main growth drivers, helping support stronger online visibility and consideration for BeLuxe’s luxury property offering. Overall, the results are consistent with improved awareness and customer interest during the TV campaign period.