About NBB Recycled Furniture

NBB Recycled Furniture is a market-leading UK manufacturer specialising in 100% recycled plastic outdoor furniture. Based in Poole, Dorset, the company transforms waste plastics—specifically UK milk bottles made of High-Density Polyethylene (HDPE)—into highly durable, weather-resistant outdoor seating and tables. They supply a broad range of sectors including schools, businesses, local councils, and private gardens.

The Brief

The brief was to create a 30-second TV advert for NBB Recycled Furniture that would showcase its eco-friendly outdoor furniture in a warm, practical and visually appealing way. The campaign needed to highlight the brand’s UK-made recycled plastic products, including picnic tables, dining sets and benches, while communicating key benefits such as durability, low maintenance, all-weather use and long-lasting value. By showing the furniture in an inviting garden setting with people naturally interacting around it, the advert was designed to position NBB Recycled Furniture as a strong, sustainable and stylish alternative to traditional outdoor furniture.

The Result

The response to the TV activity was positive enough for the brand to continue investing in further campaigns with us. The repeat activity indicated that the campaign helped support wider brand awareness, audience reach and confidence in television as a valuable channel for promoting its sustainable outdoor furniture range.