About The Real Seafood Company
The Real Seafood Company is a modern, premium chilled seafood brand that positions itself as a young and daring player on a mission to “shake up the rules” of the traditional seafood aisle. Their core focus is making high-quality, sustainably caught fish and shellfish accessible, fun, and easy to prepare at home.
The Brief
The brief was to clear, deliver and air a series of client-supplied TV adverts for The Real Seafood Company, including a 30-second advert, a 20-second advert and a 20-second Christmas version prepared for seasonal broadcast. The campaign was designed to support wider brand awareness and place the seafood brand in front of relevant lifestyle, food and mainstream television audiences across Food Network, Sky Atlantic and ITV3. Our role was to manage the supplied creative through the TV clearance and delivery process, ensuring each advert was suitable for broadcast and ready to air across the selected channels.